Why Wholesale is a Smart Investment for Your Shop

If you’re looking to bring in products that customers truly connect with, wholesale is one of the smartest ways to grow your retail business. Partnering with a trusted maker allows you to offer high quality, ready-to-sell items that your customers will fall in love with.

At Operation Wax, we specialize in wholesale wood wick candles and solid perfume balms, all hand-poured in Wisconsin. Our products are designed to feel cozy, minimalist, and gift-ready—making them the perfect addition to your shelves.

So why invest in wholesale goods?

Proven Best-Sellers

Stocking wholesale means you’re adding products with a track record of customer love. Our candles and perfumes are crafted with scents that inspire repeat purchases, so your shop benefits from products that already sell well.

Low Risk, High Reward

Wholesale lets you test out new product categories without the overhead of creating your own. You can start small and reorder as demand grows.

Ready-to-Sell Products

Every Operation Wax product arrives beautifully finished and ready for your shelves. From our clean minimalist labels to our cozy aesthetic, you don’t need to do a thing except display them.

Strengthen Your Shop’s Appeal

When customers discover hand-poured candles or perfume balms in your store, it elevates their shopping experience. It shows that you curate thoughtfully, and they’ll return because they know your shelves always carry something special.

Build Strong Margins

Wholesale pricing ensures you get healthy profit margins, while still keeping the retail price approachable for your customers.

Why choose Operation Wax as your wholesale partner?

  • Hand-poured wood wick candles with that soothing crackle customers love
  • Solid perfume balms made with simple, skin-friendly ingredients
  • Small business friendly minimums, so you can order what works for you
  • A wide variety of cozy, gift-ready scents that fit any season or vibe

Wholesale vs. Private Label

Not sure whether wholesale or private label is the right fit?

Wholesale = You sell our products as they are, with Operation Wax branding.
Private label = We create the products, but they carry your shop’s branding.

Learn more about private labeling in our private label blog post.

At Operation Wax, our wholesale program makes it easy to add cozy, high-quality products to your store with no extra work on your end. Whether you’re a boutique, gift shop, spa, or online retailer, our candles and perfume balms are designed to bring warmth and repeat customers to your shelves!

Ready to bring wholesale candles and perfume balms into your shop?
Email Madison or reach out via our contact page.

Back to blog